FORUM

The 6th Jeju Forum evaluated the challenges and opportunities the rise of China and the reunification of the Korean peninsula will offer. The Forum also took note of the great potential of new growth on the basis of the Asian entrepreneurship. With this background, various programs on Korea-China economic cooperation are prepared. The contents of new standard and its perspectives were reviewed. New growth potential, creative industry, new leadership, the future of education and the role of women were also addressed. Peace and common prosperity on the Korean peninsula and East Asia through the promotion of mutual understanding was discussed. The cultural exchanges and fusion in East Asia was reviewed and we evaluated how it is promoting the sense of community among the Asian peoples. Various issues of peace in East Asia such as the resolution of the North Korean nuclear problem, historical reconciliation and maritime security are among the topics. The recent natural disaster of Japan was reviewed and among the related topics are how to deal with the climate change and natural disasters.

Host: Jeju Special Self-Governing Province, International Peace Foundation, East Asia Foundation, JoongAng Ilbo 
Organizer: Jeju Peace Institute 
TIME ORGANIZATION SESSION ROOM
15:30 ~ 16:40
[5-E] Successful Strategy of Multinational Corporations in the World since G20
G20 이후 다국적 기업의 세계 성공전략
 Diamond Hall
Chair
JEONG, Chan-bae (Deputy General Manager, YTN)

Speakers
KIM, Jong-sung (Professor, Boston University)
KIM, Tae-young (CEO, Philips Electronics Korea Ltd.)
Heikki RANTA (CEO, Cargotec Korea)
Dahuri ROKHMIN (Professor, Bogor Agricultural University of Indonesia/Former Minister of Ministry of Marine Affairs and Fisheries, Republic of Indonesia)
LIN, Sheng (Consultant, Merchants in Korea Industrial Town of Jiang jia gang City)
PARK, Kyung-mi (CEO, Hewitt Associate Korea)
XIANG, Bing (Dean, Cheung Kong Graduate School of Business)
YE, Ying (Global Vice President & Chairman of North Asia Region, Nalco)
ZHOU, Wei Min (President, MCC Overseas Group)
CHEN, Di Guang (President, Zhejiang Overseas Chinese Chamber of Commerce/President of Community of Europe Wenzhou Township)
CHEN, Jin Ya (President, Asia Pacific, Alcoa National Aluminum Ltd)
Takahiro FUJIMOTO (Professor, Tokyo University)

좌장:
정찬배(YTN 차장)

발 표:
김종성(보스톤대학교 교수)
김태영(㈜필립스전자 대표이사)
란타 헤이키(카고텍코리아㈜ 대표이사)
로흐민 다후리(Bogor Agricultural University 교수/전 인도네시아 해양수산부 장관)
린셩(林盛)(장가항시 한국공업원 투자유치 고문)
박경미(에이온휴잇 대표이사)
샹빙 (장강상학원 총장)
예잉 (Nalco 글로벌부총재/북아시아지역 주석)
저우웨이민 (중야 해외 회장)
천디광 (절강성교민상회 회장)
천진야 (알코아 아시아ㆍ태평양지역본부 회장)
후지모토 다카히로(동경대학교 교수)


As foreign direct investment is showing a declining trend at present, major multinational corporations (MNCs) have been paying attention to the Asian market. Although MNCs have established the business tradition in Asia, they face a new market along with the emerging Chinese economy and the new business environment. Therefore, management requires a new strategy and a new standard. This session will review the wisdom of successful businessmen in Asia and discuss the management know-how of successful businessmen in China.
- Introducing the know-how of successful American, European, and Korean companies in China.
- Development plan for a localization strategy, marketing, relationship with the government, and personnel management.
- The MNC’s information transition and management system between the head office and the branch offices.

세계 경제를 결정하는 중요한 요소인 다국적 기업들은 선진국내 투자 기회가 점점 축소되면서 아시아로 시선을 집중하고 있습니다. 이미 다국적기업들은 아시아에서 다양한 노하우를 구축했지만, 새로운 환경의 변화와 급부상하고 있는 중국의 경제로 인해 새로운 시장 상황에 직면하게 되었습니다. 이에 새로운 전략과 기업경영 원칙이 필요하게 되었습니다. 이 세션을 통하여 아시아에서 성공적으로 활동하고 있는 기업가들이 아시아 시장을 어떻게 바라보고 있는지를 토론하고, 중국에서 성공한 기업가들의 성공 경영 노하우를 토론합니다.
- 미국, 유럽, 한국 기업의 중국 성공 노하우 소개
- 현지화 전략, 마케팅, 정부 관계, 인사 관리의 향후 발전 구상
- 다국적 기업의 본사와 지사 간의 정보 전달과 관리 시스템

Speaker

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